The various processes which help the customers to procure the desired merchandise from the retail stores for their end use refer to retail management. Retail management includes all the steps required to bring the customers into the store and fulfill their buying needs.
Retail management makes shopping a pleasurable experience and ensures the customers leave the store with a smile. In simpler words, retail management helps customers shop without any difficulty.
Work of Retail Management
Management refers to the process of bringing people together on a common platform and make them work as a single unit to achieve the goals and objectives of an organization. Management is required in all aspects of life and forms an integral part of all businesses.
The retailer must keep a record of all the products coming into the store.
The products must be well arranged on the assigned shelves according to size, colour, gender, patterns etc.
The range of products available at the store must be divided into small groups comprising of similar products. Such groups are called categories. A customer can simply walk up to a particular category and look for products without much assistance.
Don’t keep the customers waiting.
The retailer must ensure enough stock is available at the store.
Make sure the store is kept clean. Don’t stock unnecessary furniture as it gives a cluttered look to the store. The customers must be able to move freely.
The store manager must make daily sales reports to keep a track of the cash flow. Use softwares or maintain registers for the same.
Ask the customers to produce bills in case of exchange. Assign fixed timings for the same. Don’t entertain customers after a week.
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The role can be physically and emotionally demanding and there is a high degree of responsibility involved. Cabin crew are expected to deal with all passengers diplomatically – even when feeling the effects of travelling through time zones and spending extended periods of time on their feet.
Retail management saves time and ensures the customers easily locate their desired merchandise and return home satisfied.
What are the types of retail management?
1.Department Stores. A department store is a set-up which offers wide range of products to the end-users under one roof. Discount Stores. Supermarket. Warehouse Stores. Mom and Pop Store (also called Kirana Store in India) Speciality Stores. Malls. E Tailers.
What are the 5 key roles in retailing?
Sales Associate. With revenue as your main priority, hiring a sales associate is a great first role to fill for your scaling business. Cashier. Customer Service Representative. Visual Merchandiser. Buyer. Store Manager. Assistant Store Manager. Inventory Control Specialist.
How do I get my first retail job?
You can get a job as a Retail Sales Assistant in a few ways – either walking into a store and applying, responding to a job ad or online ad, or applying through a company's career page on their website. A Retail Sales Assistant is typically an entry level role or one you can move into from a previous retail job.
Do managers get paid hourly or salary?
A manager's pay structure derives from factors such as industry, employer and individual job duties. A manager who is paid hourly receives wages based the number of hours worked in a week. A manager who is paid a salary receives a flat sum for all hours worked. There are benefits and drawbacks for both structures.